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Fur cruelty

The fur ads you see in magazines and commercials portray fur coats as a symbol of elegance. But these ads fail to show how the original owners of these coats met their gruesome deaths.

Millions of fur-bearing animals including foxes, raccoons, minks, coyotes, bobcats, lynxes, opossums, beavers, muskrats, otters, dogs, cats and others are killed each year on fur farms by anal and vaginal electrocution and in the wild by drowning, trapping, or beating.

The faces of our campaign

Meet some of the people who have made this campaign possible
(Hover over the images below and click for more info)

Who are we?

We are a group of activists based in and around Sydney who want to stop the suffering of millions of animals world wide by eliminating the use of real fur.
One of the teams in our campaign:
Marianna | Tamara | Toby | Jude | Chris | Carla | Amy | Sarah | Alicia | Tiffany

View some photos of our team hitting the streets

What can you do?

There are many ways you can help out.